What are some of the essential tools that every professional blogger should have?
Even something as basic as a laptop or an internet connection must be carefully selected, especially when starting off as an attempt to limit expenditure may have disastrous consequences in the long term.
Sometimes you may even end up spending more trying to correct these mistakes at a later stage.
Here’s our guide to the 7 essential tools that a professional blogger should have.
Every trade or profession has unique and specific tools.
First of all, let’s start with –
Basic requirements to start your own blog.
To start making a blog the most basic requirements are,
If you are serious about making money by blogging and want to monetize your blog then you have to think like a business owner and a professional.
And any successful business owner knows that he is only as good as the tools he uses. The same applies to a successful blogger who wants to make money from blogging.
So what are these tools?
What are the tools?
Proof-reading tool [Grammarly].
As a professional blogger who intends to make money by monetizing your blog, you want to ensure that your blogs are free of grammatical errors and spelling mistakes. You should also ensure that your blogs are engaging, have a friendly tone and the right choice of words.
For all of the above, I recommend ‘Grammarly‘. Other than just spelling and grammatical errors, Grammarly can automatically check for correctness, clarity, engagement & delivery style. All of the above are important to create a positive and professional impression which is important to create trust in your readers. As a professional blogger, I suggest that you go for the premium version as you can check your posts for,
Grammarly will then automatically suggest options to make your blog stand out and look more authoritative and professional.
Check out the Grammarly Chrome Extension here.
Reliable and good internet connection?
Obvious, isn’t it? However, the quality of your internet connection is important. Choose a reliable operator in your area with good uptime and speed. Don’t try to cut corners here.
If you are serious about making money from blogging, then you will be working for hours at a time every day. If you are not connected to the internet then you will be handicapped.
You need the internet for your research, updating, editing, designing, maintaining and pretty much everything you do will depend on a fast and reliable internet connection with good uptime.
As a professional blogger, you need to be making money from blogging and you have to be thinking like a businessman about how to sharpen and improve your blogging skills to drive traffic to your site.
The Best Laptop You Can Buy?
It’s a no-brainer really. Of course, you need a laptop. So why have I bothered to even mention it? The laptop you use matters. It is absolutely crucial that you have a good fast laptop with the latest software. The last thing you want is a laggy, slow laptop that hangs often and impedes your work.
The top professionals in any field use the best equipment available. Have you heard of a professional tennis player who uses a cheap racquet? Spend some money because it will help you in the long run. If you can’t afford a new one right now, go on and buy a used laptop with the right configuration for speed and good enough to be able to run the latest software.
For a list of the best laptops for blogging for beginners see our curated list of 11 best laptops for bloggers under $ 400 or Rs. 30000.
A laptop and internet connection are what a racquet is to a tennis player or a bat is to a cricketer, all the other stuff that we have listed here can be compared to accessories that will make your blogging life easier and enable you to get stuff done without breaking a sweat.
Now that we have that figured, let’s move on to other not so obvious stuff that most bloggers starting new will learn with time. But we are going to make it easy for you by listing them all in one place.
Images are extremely important in a blog. They complement your content and make your blog interesting and engaging.
Think about it.
While scrolling through a Facebook timeline, wouldn’t you be more inclined to read a post with a picture attached rather than one without it? It’s human nature.
Images need not only be pictures, but they can also be graphs or an illustration to help explain your content. This can engage your readers and make them spend more time reading your blog.
An infographic image is more likely to be shared on social media by your readers than merely written content which can increase traffic to your blog.
To take images from the internet you need a good screenshot tool.
The one that I use is “Icecream screen recorder“. Unlike the print screen button on your keyboard which captures the entire screen. This software can capture any part or area of the screen that you wish.
For professional images you can also download images from the internet.
Keep in mind that it is important to make sure that the images you use are legal and copyright free.
If you are in doubt about a particular image, it is always a good idea to take permission from the website owner and offer to attribute the image back to the rightful owner in your blog.
Or you could buy great professional images from Shutterstock.
Create your own images
Use Snappa to make your own images [like the ‘featured image’ at the top of this post]. Give wings to your creativity and create beautiful images to give meaning and depth to your blog posts.
Image resizing tool.
While it is important to include images in your blog, you need to ensure that you do not upload heavy files as these can slow down your page load times.
Fast page loading time is critical to the success of your blog. It has been shown that a 1 second delay in loading can cause loss of page views by up to 11%.
So you should resize the images without losing image quality before uploading them to your blog.
Broken links are extremely bad for SEO and should be avoided at all costs. It also results in a bad user experience.
Every blog or website contains links that lead to and open pages on other websites or blogs [called outbound links] and some that lead to pages or posts within the same blog or website [called internal links].
Over time, as the size of your blog grows, the number of such links will increase and get more and more difficult to manage.
If by any chance the target page is moved then the link gets broken. This can also happen if you change the URL of a page or post and don’t update all the links to that page to reflect the change.
Trying to manually trace and correct each and every link on your blog is a daunting and practically impossible task.
If you want to install a plugin to help you check with broken links then you can install the Broken Link Checker WordPress plugin.
Keep in mind that this plugin is very resource-intensive and will slow down your blog or website. So remember to deactivate the plugin after you have finished using it and don’t keep it running in the background.
One of the free online resources that can help you track broken links in your blog is the “Online Broken Link Checker“. So use this resource at regular intervals to check for any broken links and keep your blog healthy.